Panasonic Corporation, a market and technology leader in HDTV, announced today the creation of Panasonic Hollywood Laboratory Advanced Authoring Center (PHL-AC) which will begin operations effective February 1, 2009. The center, which will be located within Panasonic Hollywood Laboratory (PHL) in Universal City, CA, will accelerate 3D Full HD (3D FHD) Blu-ray format-establishment and development and will work directly with Hollywood studios providing 3D title development services for 3D FHD Blu-ray titles.

PHL-AC will feature...

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