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DIRECTV to Offer 100 National HD Channels in 2007
By Shane Sturgeon
Publisher & Chief Technologist
Posted on January 8, 2007
Category: Programming
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LAS VEGAS--(BUSINESS WIRE)--Jan. 8, 2007--DIRECTV, the nation's leading satellite television service provider, is hailing 2007 as the "Year of HD" with the planned launch and carriage of 100 national high-definition (HD) channels. With this substantial HD muscle, DIRECTV will offer three-times more HD programming than any other multi-channel distributor, with the majority of these channels launching in Q3.

DIRECTV also announced today that it currently has signed agreements, or agreements in principle, with more than 70 major networks including:

-- A&E
-- National Geographic
-- Bravo
-- NFL Network
-- Cartoon Network
-- SciFi Channel
-- CNN
-- Speed
-- Food Network
-- TBS
-- FX
-- The History Channel
-- HGTV
-- The Weather Channel
-- MTV
-- USA Network

DIRECTV will also extend its leadership in HD sports programming by offering hundreds of games and other HD programming available from Regional Sports Networks (RSNs) around the country, including YES Network, Comcast Sports Net, New England Sports Network and FOX Sports.

To satisfy the insatiable appetite for a greater number of movies in HD, DIRECTV will offer an expanded line-up of HD programming available from all premium movie channels.

"This is DIRECTV's break-out year for HD," said Chase Carey, president and CEO, DIRECTV, Inc. "The launch of our two new satellites will complete the largest capacity expansion in DIRECTV history, and no other video service will be able to match the sheer volume and quality of our HD programming. With HD adoption now reaching critical mass in the U.S., and 40 million homes projected to have HD-capable TVs this year, DIRECTV will be uniquely positioned as the best choice for HD programming."

With the launch of DIRECTV 10 and DIRECTV 11 satellites in 2007, DIRECTV will have the ability to deliver more than 1,500 local HD and digital channels and 150 national HD channels, in addition to new advanced programming services for customers.

DIRECTV currently offers standard-definition local channels in 142 markets, covering nearly 94 percent of television households in the country, as well as local HD broadcast channels in 49 cities, representing more than 65 percent of U.S. TV households.


About DIRECTV, Inc.
DIRECTV, Inc., the nation's leading satellite television service provider, presents the finest television experience available to more than 15.6 million customers through exclusive content, industry-leading customer service (which has surpassed cable for six years running) and superior technologies. Each day, DIRECTV subscribers enjoy over 250 channels of 100% digital picture and sound; exclusive programming and the most comprehensive collection of sports programming available anywhere including NFL SUNDAY TICKET(TM), and MLB EXTRA INNINGS(TM). DIRECTV (NYSE:DTV) also leads the digital television technology revolution with exclusives such as NFL SUNDAY TICKET SuperFan(TM), US Open Interactive and YES Network Interactive and will soon have the capacity to offer over 150 channels in HD. For the most up-to-date information on the Company, please visit directv.com.

CONTACT: DIRECTV, Inc.
Robert Mercer, 310-726-4683
310-200-3192 (On-site) or
Darris Gringeri, 212-462-5136
917-371-1674 (On-site)

SOURCE: DIRECTV, Inc.

Posted by Shane Sturgeon, January 8, 2007 06:39 PM

Reader Commentary

Jan 8, 9:09pm
Isn't DirecTV misleading us when it claims all these HD channels? Are most of these new channels merely local stations all over the nation? To suggest that all those channels are available to subscribers is misleading. Doesn't the Dish network have mor
Jan 8, 10:17pm
You should read and not think so much, the 100 national high-definition (HD) channels are new HD channels, not new locals Please read article before posting: new HD - A&E -- National Geographic -- Bravo -- NFL Network -- Cartoon Network -- S
Jan 8, 10:31pm
I wonder what hardware upgrades will be required to view the two new satellites. Last time they did such expansion, you had to buy a new antennae and climb up on your roof to replace it and repoint it. DirecTV did not pay for that. Does anybody know wh
Jan 9, 12:27am
If I had DIRECT TV the simplest solution is to contact them.
Jan 9, 4:36am
I wonder what hardware upgrades will be required to view the two new satellites. Last time they did such expansion, you had to buy a new antennae and climb up on your roof to replace it and repoint it. DirecTV did not pay for
Jan 9, 7:30am
Actually, if you upgrade your HD service with DirecTV to either their new HD receiver or their even newer HD DVR, the price (I paid $199 for the DVR) includes installation of the receiver and the upgraded dish.
Jan 9, 2:19pm
USA Network, Sci Fi Channel, TBS, Cartoon Network, CNN and other channels are readying to launch simulcast high-definition networks by the end of the year. CNN announced plans to launch an HD network in September at its opening session at the Televisio
Jan 9, 10:02pm
Actually, if you upgrade your HD service with DirecTV to either their new HD receiver or their even newer HD DVR, the price (I paid $199 for the DVR) includes installation of the receiver and the upgraded dish.
Jan 10, 3:27pm
What about Starz and Cinemax - I can't believe they have not signed an agreement with them.
Jan 10, 6:07pm
Not sure about Cinemax, but expect Starz HD soon. Starz HD is owned by Liberty Media, which just became the majority shareholder of DirecTV recently. Also expect National Geographic HD, as it is owned by the same parent company as DirecTV: News Corpora
Showing only excerpts from 10 out of 37, Read More

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About Shane Sturgeon

Shane Sturgeon is the Co-Publisher and Chief Technologist of HDTV Magazine, an industry publication with HDTV roots going back to 1984, when Dale Cripps founded The HDTV Newsletter. Today, HDTV Magazine is a leading online resource for HDTV news and information and captures the eyes and imaginations of over 3 million visitors annually. Mr. Sturgeon has a background in information technology and has served in various consulting capacities for Fortune 500 companies such as J.P. Morgan Chase, Verizon Communications, Proctor & Gamble and Nationwide Insurance. He has a Bachelor of Science in Computer Science from Wright State University.