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Smithsonian Networks Completes First Distribution Deal With DirecTV
By Shane Sturgeon
Publisher & Chief Technologist
Posted on September 24, 2007
Category: Programming
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Smithsonian Networks Completes First Distribution Deal With DIRECT TV

Smithsonian Channel goes on the air September 26


WASHINGTON, Sept. 24 /PRNewswire/ -- Smithsonian Networks today announced it has signed its first carriage agreement with DIRECTV and will begin broadcasting its original programming on a new linear High Definition channel, Smithsonian Channel, on or about September 26. The announcement was made by Tom Hayden, General Manager for Smithsonian Networks.

Carriage on DIRECTV immediately creates a major national presence for Smithsonian Channel and will make the network's programming available to more than 16.3 million customers across the United States.

Much of Smithsonian Networks programming will celebrate the American experience with branded original content drawn from the assets of the Smithsonian Institution, the world's largest museum and research complex. The networks will feature original documentaries, short-subject explorations and innovative and groundbreaking programs highlighting America's historical, cultural and scientific heritage.

Among the highlights is the network's first original series and one of its signature programs, "Stories from the Vaults" with actor Tom Cavanagh ("Ed") hosting. Each thirty minute episode will follow Tom as he goes behind the scenes with some of the Smithsonian's top curators and experts and into the vaults of the Smithsonian's museums to reveal some of the amazing artifacts that visitors don't always get to see and the back stories of each.

"It's a very exciting time for the network," said Hayden. "Everybody at DIRECTV has been very responsive and shares our enthusiasm for Smithsonian Channel and we're thrilled to be working with them as our launch partner. We look forward to welcoming additional affiliates across all distribution platforms in the coming months."

"Our customers are looking for high-quality HD content and we believe Smithsonian Channel's programming will deliver that and more," said Derek Chang, EVP, Content Strategy and Development, DIRECTV, Inc.

Smithsonian Channel will be located at Channel 267 on DIRECTV's HD Xtra Pack.

http://www.st-photoservices.com/press/BUR070328Cavanaugh_234.jpg

Caption: Actor Tom Cavanagh hosts Smithsonian Channel's original series "Stories from The Vaults"

http://www.st-photoservices.com/press/TOM_HAYDEN.jpg

Caption: Tom Hayden, Executive Vice President and General Manager, Smithsonian Networks Inc.

For additional photos, please click on the link below:
http://www.cbspressexpress.com/smithsonian/


ABOUT SMITHSONIAN NETWORKS:

Smithsonian Networks (SN) is a joint venture between Showtime Networks Inc. and the Smithsonian Institution. It was formed to create new channels that will showcase scientific, cultural and historical programming inspired by the assets of the Smithsonian Institution, the world's largest museum complex. The networks will largely feature original documentaries, short-subject explorations and innovative and groundbreaking programs highlighting America's historical, cultural and scientific heritage. Visit them on the internet at www.smithsonianchannel.com
Photo: http://www.newscom.com/cgi-bin/prnh/20060131/SHOWTIMELOGO

Source: Smithsonian Networks

CONTACT: Stuart Zakim, +1-212-708-1590, stuart.zakim@showtime.net, for
Smithsonian Networks

Web site: http://www.smithsonianchannel.com/

Posted by Shane Sturgeon, September 24, 2007 07:21 AM

Reader Commentary

Sep 26, 9:14pm
All of the channels Direct TV announced are there. I put all of the new ones in my "favorites". I think that Smithsonian will give DSHD a run for its money.
Showing only excerpts from 1 out of 2, Read More

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About Shane Sturgeon

Shane Sturgeon is the Co-Publisher and Chief Technologist of HDTV Magazine, an industry publication with HDTV roots going back to 1984, when Dale Cripps founded The HDTV Newsletter. Today, HDTV Magazine is a leading online resource for HDTV news and information and captures the eyes and imaginations of over 3 million visitors annually. Mr. Sturgeon has a background in information technology and has served in various consulting capacities for Fortune 500 companies such as J.P. Morgan Chase, Verizon Communications, Proctor & Gamble and Nationwide Insurance. He has a Bachelor of Science in Computer Science from Wright State University.