Study: 18% of consumers bought HDTV because of console
This item is syndicated content from Joystiq. It was curated by HDTV Magazine in 2008 as potentially interesting to the HDTV community. Read the original article →
Filed under: Sony PlayStation 3, Microsoft Xbox 360, Business
A new study by Frank N. Magid Associates shows that 18% of HDTV purchasers in the last year bought one because of their Xbox 360 or PS3. GameDaily reports the study found that 5.5 million households purchased an HDTV for the first time in the last year and that 25% of households now have at least one HDTV set in the home.Sony could come out a big winner if this trend continues, with the high-def movie format war locked up and the only console with HD movie playback built-in. Then again, we can only imagine the continuing Nintendo profit madness if there ever ended up being a Wii: Blu-ray edition.Read | Permalink | Email this | Comments