Publishers tell Sony it's time for a PS3 price cut
This item is syndicated content from Ars Technica. It was curated by HDTV Magazine in 2009 as potentially interesting to the HDTV community. Read the original article →
While overall game sales are doing very well in the face of recession, Sony seems to be lagging behind the pack when it comes to both software and hardware sales. The reasons for this are debatable—and could likely fill a book—but the simplest and toughest issue is the price. At $400, the PS3 is the most expensive system on the market by a large margin. Publishers are really starting to lean on Sony to do something about the price.
Media Molecule, the developer behind the sublime LittleBigPlanet, made light of the pricing during an interview with Gamasutra. "[Sony] had their casual gaming audience on the PS2, and they have to translate that over to PS3 now. As they do that, I'll be very happy with that, because that's how I see PS3 growing. That's why I'm kind of comfortable with it for now... As soon as they drop their price, ho ho ho." Peter Moore likewise had stiff words for the company, saying Sony "has a ways to go" with its pricing structure. Is Sony ready to move?
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