
The DTV Standard Is An Open Standard
-Openly Arrived At
Reading the complaints and alternatives offered by some in the
computer industry is a lot like peeling an onion:
- They're not really against the idea of a DTV standard, just a
mandated one
- They're not unalterably against the idea of a mandated
standard, just THIS standard
- They're not really against this standard, just the PARTS of
this standard that they argued against during the ACATS process.
What the complaints boil down to is that, in the crucible of open
debate and thorough testing, many, but not all, of the insights of
this group were accepted. Now they want the rest accepted, without
the discipline of an open advisory and testing process.
What some have proposed as an alternative is a stripped-down "base
layer" derived from the ACATS* standard. The aspects that don't serve
their own perceived interests - including the high-definition,
widescreen picture - would be left on the cutting room floor. The
notion that these elements could be added later is just that, a
notion. They have provided no tests, or even working prototypes, to
show that the idea is feasible.
It is simply assumed that these modifications to the DTV standard
can be made now, without the same sort of rigorous review and testing
to which the ideas of all others were subjected. Simple fairness
would require that, if the FCC even considered doing this, it should
re-open the advisory and testing process.
There is simply no flaw, no inadequacy, no justification worthy of
reopening the pending DTV standard, and there would be no excuse for
the blow that doing so would deal to over-the-air broadcasting. The
relative performance and cost assertions put forward on this score
are based on technical and economic notions and analyses that are
simply wrong. The complaints about the advisory process boil down to:
"We didn't get all we wanted./'
In reality, the DTV standard is significantly more flexible,
interoperable and extensible than the alternative standard proposed
by some of the computer companies. Their alternative would
effectively jettison the wide-screen, high-resolution presentation of
entertainment material to consumers, without any technical assurance
that it could be added later. It risks the development of serious
incompatibilities only after substantial commercial investment in
infrastructure and home receivers.
The U.S. commitment to terrestrial broadcasting denies us the
luxury of ad hoc decision-making. The FCC was right to appoint an
advisory committee, and the advisory committee was right to insist
that every proposal be tested rigorously. The end result - the DTV
standard that the Commission has proposed for adoption - has
withstood all but the most tendentious criticism. There would be no
constructive point in reinventing this wheel.
*ACATS is the FCC's Advisory Committee on Advanced Television
Service.
October 1996
Progressive v. Interlace Scanning: A False
Choice
While attacking the DTV standard as supposedly inflexible, some
elements of the computer industry also are trying to REMOVE a key
element of choice, flexibility and interoperability - the option for
use of "interlaced" scanning techniques.
"Interlaced" scanning is a display technique universally used in
the broadcast industry that halves the bandwidth relied upon,
allowing the effective lines of resolution to be doubled.
"Progressive" scanning is commonly used in computer displays; the
lines of resolution are sequentially displayed, requiring twice the
signal bandwidth.
Europe's "DVB' standard accommodates only interlace display. The
earlier formulations of the ATSC standard also were weighted more
heavily to interlace display. But as a result of the thorough
consultations and attempts at maximum flexibility inherent in the
ATSC process, the end result was that the DTV standard relies on
progressive scan wherever possible - five out of the six HDTV formats
in the DTV standard employ progressive scanning, while one uses
interlaced scanning. (The complaint of the some in the computer
industry that the DTV standard is really 18 different standards is a
misleading semantic attempt to turn the attribute of flexibility into
a perceived disadvantage.)
Having ensured the flexibility to use progressive scanning
whenever it is not forestalled by the bandwidth constraints that
apply to live broadcasts, some in the computer industry now try to
make the standard RIGID by banning the interlace techniques that are
often essential to broadcasting. The potential consequence they fear
is that too many users would choose interlaced equipment.
This is actually a false choice. The DTV Standard is a
transmission standard, not a display standard. Neither program
producers, broadcasters, nor consumers will be forced to use an
interlaced display just because it exists in the standard. Computers
(or televisions) can use conversions to display the signal in any
format they wish. Even material that is transmitted using the lone
interlaced HDTV format may be displayed in a progressive format.
The proposal, now, to eliminate interlace scanning by fiat is
simply anticonsumer. All present TV studio and broadcast equipment
relies on interlace scanning. The bandwidth constraints on
progressive scan technology will continue to limit its use and will
not soon be overcome. Only interlace allows the transmission of a
1080 line picture-the full High Definition Television that will
provide the consumer with the ultimate viewing experience.
The DTV standard is a model of multi-industry accommodation and
flexibility. Eliminating interlace would alter the standard to make
it rigid and inflexible. The inclusion of both progressive and
interlaced scanning allows the DTV Standard to meet the needs of
broadcasters and consumers, while accommodating those in industry and
the public whose needs are satisfied by progressive scan
technologies.
October 1996
The DTV Standard Will Cost No More Than
"Bargain"Alternatives
Some misleading and clearly flawed economic studies have suggested
that adoption of the DTV standard now will cost consumers more than
the adoption of a partial and confusing "basic" computer-oriented
standard. The only way such a conclusion can be supported is through
wrong technical assumptions, double counting, and inconsistent
application of economic assumptions. The facts are that, given the
uncertainty and chilling effect on investment that the alternative
would create, the DTV standard is clearly the most economical
approach, in both short and long terms
The first color televisions, the first computers, the first VCRs,
the first anythings were always relatively expensive. The price comes
down through mass production and the industry Learning curve" - not
just for computers, but for all electronics products. Critics of the
DTV standard compile astronomical cost figures by attributing to the
DTV Standard - but not to proposed alternatives the costs of both
switching to digital techniques and replacing displays in their
normal life cycles (which in fact occurs less frequently in consumer
electronics than in computers).
Most egregiously, the critics assert that all consumers would have
to adopt the DTV Standard on an "all or nothing" basis, or their
screens "would go dark" when true HDTV programming is broadcast. This
core assumption, basic to much of the opposition rhetoric, is simply
false, and has been so demonstrated to the FCC. The fact is that
under the DTV Standard consumers will have every bit the flexibility
to watch the DTV HDTV programming through converters that they would
under the proposed alternatives. Indeed, overall, consumers will have
MORE flexibility, because they will have the option of receiving the
HDTV programming through true HDTV receivers if they wish - an
alternative unlikely to see the light of day under the
computer-oriented standard.
There is no question that true HDTV would benefit from larger
displays, and industry is Higher up" on this learning curve. But
progress in such displays, including truly digital picture tubes, has
been profound. The FCC can hasten this progress, and the associated
declines in price, by approving a standard that will use, encourage
and facilitate investment in these displays. Or, it can choose a
partial alternative that may in fact be inconsistent with ever
achieving a full HDTV display, forestall investment in such
programming, and keep prices for large displays high into the
indefinite future.
October 1996
Consumers Deserve the Chance
to Enjoy HDTV
An inevitable consequence of an FCC failure to support the full
ACATS* standard would be the orphaning of the high-resolution,
wide-screen display that fired the imagination behind a new format in
the first place. Supporting this consumer presentation is not simply
a matter of showing movies in or close to their original aspect
ratios. It is, rather, a matter of offering consumers a view of the
world that twice as clear and is effectively three times as wide -
the difference between peering out an airplane window and standing on
a mountain top.
The full, high-definition implementation of DTV provides not just
a somewhat wider screen, but five times the information compared to a
display of standard resolution and width. Sometimes this is indicated
by comparing pictures of comparable size, showing how much sharper
the images and better the colors are on high-definition presentation.
But the impact of the comparison is lost if the pictures are too
small or are viewed from too far away.
Another way to compare the two formats is to consider the
different size and shape of the high-definition display compared to a
display of material at the same resolution. For example, the close-up
display of the quarterback dodging a pass rush fills a conventional
TV picture. A high-definition display can show this picture in the
same size and resolution, and show the same-size pictures of the
receivers and their coverage down the field, too. Baseball fans can
see the fielder catching a grounder and the batter running to first,
all in the same picture and all at the same size and resolution of
today's close-up shot.
If the high-definition picture is presented on a relatively small
display, consumers can enjoy this presentation by sitting closer than
they do today they will not see the "scan" lines or fuzziness that
limits broadcasters to "close-ups" today. Ultimately, when a large
screen presentation is economical, and broadcasters take full
advantage of the greater information and wider viewing angle,
consumers will be offered an entirely new "mountain-top" experience,
very different from their narrow and relatively fuzzy window on the
world today.
The trick is for the wide-screen, high-resolution implementation
of DTV not to be suffocated in its cradle. False comparisons and
false economies may persuade the FCC to settle on a "compromise" that
kills any chance of the full system ever being offered to consumers.
This would, indeed, be a tragedy.
*ACATS is the FCC's Advisory Committee on Advanced Television
Service
October 1996
What Happens If America Rejects
The Best Digital TV Standard?
Today, technology is international and knows few borders, but,
right now, the world is watching the United States. What we decide
about the Digital TV (DTV) standard that has been developed through
the government's own advisory process can have a profound effect on
both our role in technical progress and the prices U.S. consumers
pay.
While no country or region can claim to have developed exclusively
such technologies as MPEG video compression and other major elements
of the DTV standard, the United States uniquely has arrived at a
digital television standard which allows consumers to benefit from
cutting edge entertainment technology. It resulted from regard for
the needs of related industries, and an advisory and testing
framework that has valued contributions from every point on the
technical and geographical compasses. In this regard, the United
States has in fact seized world leadership.
Critics of the pending DTV standard rightly dismiss the European
and Japanese alternatives as inferior. But they also express concern
that the elements in these standards that they condemn as inferior
interlace scanning, non-square pixels - may be embraced by consumers
and manufacturers if allowed as options in the pending DTV standard.
Rather than approve a balanced, considered, and tested approach that
provides for a migration path that meets diverse needs, they would
have the FCC toss out this standard, or adopt only the parts that
serve their own interests.
Ignoring the constituencies for key elements of the DTV standard
would ieonardize U. S. leadership at a critical time. It would invite
the non-standard, non-migratory use of these technologies in the
United States as permanent "quick fixes" that hopelessly muddle any
future attempt to achieve a leading-edge standard. It would create
serious standards conflicts through disparate investment strategies
drawn to these technologies and others. For those watching whether
the U.S. will put its standards leadership into practice, it will
teach that some other course is better. Any chance that other nations
or regions will adopt our DTV standard - hence raising production
quantities of components, lowering manufacturing costs and creating
export opportunities for U.S. companies - would evaporate.
Is it preferable to have systems catering to particular needs
introduced piecemeal, with most investors waiting on the sidelines,
or to have a carefully balanced standard that allows technical growth
and migration? Is it preferable to have the various technical
concerns integrated elsewhere, according to local policies, or in the
United States, in accordance with its unique commitment to
terrestrial broadcasting? Is it better to create U.S. jobs and
exports in accordance with the DTV standard, or put our own market
into disarray while others forge ahead?
Clearly, it is better to preserve U.S. leadership by approving the
pending DTV standard.
October 1996
