Consumers Will Pay $7-9 for Earlier-Release, High-Definition Vid — Community

#1 Apr 15, 2008 at 5:59 pm (edited Apr 17, 2008)

A study of 2,000 U.S. consumers conducted by Oliver Wyman, an international management consulting firm, found that a price point between $7 and $9 is optimal for the next generation of video-on-demand (VOD) and Internet movie rentals: high-definition (HD) movies released on the same day as DVDs. This premium over today's $4 price for standard DVD or VOD movie rental would create substantial market growth by 2010.

Rollout of HD VOD and Internet movies on day-and-date of DVD release is...

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#2 Apr 17, 2008 at 2:21 pm

What a joke! How about a poll here-- I vote no way.

#3 Apr 17, 2008 at 2:41 pm

Good idea!

I've added one at the start of the topic.

Thanks,

- Shane